J. Bally 7 Ans D’Age. Or simply in English J. Bally 7 Year Old. The rums in the J. Bally range are named after the founder of the brand Jacques Bally.
In 1917 an engineering graduate by the name of Jacques Bally bought the Lajus Plantation on the island of Martinique. It is reported that he built his initial column still. This was supplemented by equipment he bought from the nearby Dariste Plantation/Distillery, which went bankrupt in 1923.